April 15, 2005
Happy Birthday McDonalds
Today McDonalds celebrates it's fiftieth anniversary. Normally, food industry news does not make it to this weblog. However, seeing as how I spent almost six years of my life "working for the clown", I thought this deserved at least honorable mention.
At the anniversary website there is a link to a place where former McDonalds managers and crew can write about how great McDonalds was for them, and how much they learned. I don't think I will participate, but I have come up with a top-ten list of the things I learned during my tenure at Mickey D's.
10. For some people, hamburgers are REALLY IMPORTANT.
9. The slogan "We love to see you smile" was invented by someone who never worked in a McDonalds restaurant.
8. So was "I'm lovin' it."
7. Irony can be defined by somebody getting mad and throwing their Happy Meal at you.
6. Every customer has been waiting for 20 minutes.
5. When a customer has not been waiting for 20 minutes, refer to number six.
4. Play-place is ONLY fun for kids. (I realized this the first time a customer came to me and said "I think my son may have thrown up in the ball pit."
3. Nobody knows how to a read a receipt.
2. When people finally decide what they want, chances are good they will ask for a Whopper.
And, the number one thing I learned while working at McDonalds is: no matter how bad a day you have, it could be worse. You could be working at Burger King.
Speaking of Burger King (and a little more "on-topic" for this blog) they have now expanded to Brazil. Their ad campaign, pictured below, takes direct aim at McDonalds. They Portuguese reads "never again". Not sure it is too smart to include a large version of your competitor's logo in your ad.
Posted by Andrew on April 15, 2005 11:13 AM.
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Posted by: Canadia at April 15, 2005 10:12 PM
Posted by: k3 at April 16, 2005 9:11 AM